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February 2012
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Category Archives
Advertising Media Effectiveness (4)
Brands (1)
Marketing Effectiveness (26)
Media Madness (9)
Out of Home (1)
Radio (3)
UK TV; US TV (1)
UKTV (3)
US TV (3)
Recent Posts
The tale of Moses and hitting the moving target
Sunday, February 13, 2011
The 5 Largest Media Owners - Revealed
Friday, October 30, 2009
Advertisers are getting taken for a media agency ride
Monday, April 06, 2009
Integrated marketing communications doesn't happen - even when you own the companies
Saturday, March 07, 2009
Media clout & cheap media buys don't fit - even the large buyers agree!
Thursday, March 05, 2009
How to bankrupt your agency in one simple move
Monday, February 23, 2009
Beating the average - a suicide note
Wednesday, February 11, 2009
The way newspaper space is bought & sold has nothing to do with value
Sunday, February 01, 2009
The agency preferred to resign the account in preference to do the right deal for the client
Wednesday, January 28, 2009
Will somebody do something please? Media Madness is taking hold
Tuesday, January 27, 2009
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3/22/2011
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Cadbury gets it plain - & dairy milk - wrong; again & again
3/11/2011
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Television is the fast growing advertising medium
3/11/2011
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Television is the fast growing advertising medium
3/11/2011
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Beating the average - a suicide note
3/10/2011
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3/2/2011
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Media clout & cheap media buys don't fit - even the large buyers agree!
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3/1/2011
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Television is the fast growing advertising medium
12/22/2010
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Blogit with Billett: Category Archive for US TV
Drowning in a Three-Inch-Deep Pond
Posted by John Billett at
7/16/2007 10:19 PM
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US Network TV trading just isn't a market
Posted by John Billett at
6/12/2007 11:03 PM
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TV Commercial Ratings in the USA
Posted by John Billett at
5/23/2007 11:01 PM
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